Why So Many Sellers Are Cutting Their Price Right Now

Price cuts are turning up everywhere right now, and they read very differently depending on which side of the deal you’re on.Sellers tend to worry a cut means walking away with less than they hoped. Sometimes that’s true, but more often it just means the market moved...

There Are 4 Types of Housing Markets Right Now. Which 1 Are You In?

Today’s housing market splits into four distinct types. You’ve got cash buyers, buyers financing a purchase, owners who feel locked into a low rate, and builders with homes to sell. Which type you’re in changes how you should buy or sell. Ryan Serhant, CEO of SERHANT...

Selling This Fall? You Want To Get These 4 Things Right.

Selling your house this fall is absolutely doable. But there’s something you need to know about this time of year. Buyer activity typically starts to slow while the number of homes for sale climb – and you need the right strategy to get attention in this type of...